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How can smaller estate agents use outsourcing to keep up with the competition?

Today’s property market is getting more and more competitive. In a bid to get ahead, many larger firms are now turning to online to strengthen their lead in the marketplace. And, with forecasters predicting that 50% of homes will be sold online by 2020 (that number is currently just 5%), it’s a savvy move. So, it came as no surprise last year when Savills led a £16m round of funding into digital property start-up and “hybrid-estate agency” Yopa.

Traditional estate agents must embrace PropTech to survive

First-time buyers are struggling to get on the property ladder, house prices relative to incomes have rocketed (particularly in London and the South-East ), and the Brexit vote has caused additional uncertainty in the sector. With transactions in November 7.3% lower than they were a year ago, and the share prices of many leading estate agents falling, the uncomfortable truth is that it’s getting more and more difficult to be an estate agent.


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