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Traditional estate agents must embrace PropTech to survive

First-time buyers are struggling to get on the property ladder, house prices relative to incomes have rocketed (particularly in London and the South-East ), and the Brexit vote has caused additional uncertainty in the sector. With transactions in November 7.3% lower than they were a year ago, and the share prices of many leading estate agents falling, the uncomfortable truth is that it’s getting more and more difficult to be an estate agent.

Are your properties market ready?

First impressions count. So much so that it only takes minutes for a prospective buyer to make up their mind about a house or flat; with many making a decision before they’ve even walked through the front door.

In fact, according to reports, home hunters spend an average of just over 25 minutes viewing a property before deciding whether or not to put an offer in; that's less than an episode of Location, Location, Location! 

What's more, in today's digital age, the majority of those in the market for a new home won't even get that far if a property doesn't stand out online. 

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